This week: plugin security, WordPress popularity, creating newsletters, WordCamp Europe 2021, and much more.
Guest Editor:
Chris Lema is a daily blogger at chrislema.com and the VP of Products at Liquid Web. A regular and popular speaker at WordCamps for the last decade, he also hosts a business conference in Cabo San Lucas for agencies and product companies called CaboPress.
The competition gets more fierce with each passing day. Regardless of who you are, and the brand you’ve developed, you’ll face the challenge of trying to sell in a crowded marketplace. As a result, nothing is more powerful and more effective than a referral. When a customer refers you to one of their contacts, there’s implicit trust and validation that moves you from the generic list of options to the top of the list. This is why it’s so important to turn your customers into raving fans, and to collect testimonials from everyone who you’ve served.
There’s no one better than Jeff Bullas to explain the value of turning customers into brand advocates. In this article Jeff highlights 7 different ways to turn happy customers into brand advocates.
In this GoWP blog post by Raul, you’ll get 10 ways to get more agency clients by becoming more referable. It’s another list of tactics that shine light into the practical ways you can get better at being referable.
In this post, Chris Lema highlights the power of using video to share testimonials. He introduces you to a solution that makes everything easy, including how to invite people to give you that video testimonial.
Jennifer doesn’t wait for someone to send her a testimonial. Instead, in this article, she shows you how to craft an email (using her template) to request the testimonial you want. It’s brilliant.
Joost de Valk analyzed WordPress’ situation on the CMS market. Admittedly it is much better than to be expected.
The WIX campaign, it seems, did not bring any stunning effects.
CMS market share analysis
WP Engine has compiled a report on WordPress and its profitability. Curiously enough, according to this report, the value of WP and the entire economy based on it will amount to $ 635 billion this year.
With recent purchases in the plugin market, Kev Quirk has expressed doubts about such practices. I see his point.
LearnDash is taking cutting-edge e-learning methodology and infusing it into WordPress. Trusted to power the learning programs for major universities, small to mid-size companies, startups, entrepreneurs, and bloggers worldwide.
Eric Karkovack also put his 3 cents in on the frequent acquisition of plugins.
Iain Poulson just announced that he had sold his Plugin Rank service to Awesome Motive.
Alex Denning and Iain Poulson are working on a platform facilitating trading plugin businesses.
WPScan has prepared a great ebook exemplifying many ways to find vulnerabilities in plugins.
Jennifer Cooley shared five invaluable tips on creating a strategy for your digital product.
Lesley Sim describes how to start creating your newsletter.
Now you can watch all the lectures from WordCamp Europe 2021 on YouTube.
WordFest started unveiling its speakers. Judging by the names revealed, I already can’t wait.
Codable’s blog supplied an engaging article about accessibility. It also explains where the accessibility of WP as a CMS ends and where the one depending on our actions begins.
A year ago, GoDaddy acquired Jilt (a marketing automation service for WooCommerce). They now decided to no longer develop it and shut it down entirely in 2022.
Mike Demopoulos and Christie Chirinos joined Codable as Expert Community Development Lead and Partner Community Development Lead.
Upcoming Events:
WordCamp Japan 2021 Online will take place on June 20-26.
WordCamp Santa Clarita will take place on July 17-18.
The second edition of WordFest Live will take place on July 23.